Digital Marketing in Soul-Inspired Business
I help parent coaches and other soul-inspired entrepreneurs succeed in business because I want more people to be able to do the beautiful work of healing, ending suffering, and elevating conscious awareness of our purposes here on earth.
I want to share the burden of attraction and engagement plus help them automate the “boring” tasks they don’t enjoy doing.
I want people to not be so distracted by operating their business that they forget to stay in alignment with their Soul Truth. I know that business owners succeed when they spend more time being rather than doing.
It’s my pleasure to help these wise mission-driven entrepreneurs create beautiful tools, experiences, and offerings for their clients, and to help them articulate the gifts they offer in a way their tribe can resonate with.
What’s your Soul Truth in business?
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Plan out the value you’ll deliver so it’s ready for every stage of your buyer’s journey and stop spinning your wheels creating content that doesn’t lead them down a path toward working with you!
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I help inspirational entrepreneurs find brand clarity before building beautiful websites & digital marketing for them that clearly express their own brand of awesome, so they can thrive by focusing their time on delighting the people they’re here to guide.
Let’s get real for a minute. Are you:
Not sure what you offer and who wants it?
Not clear on what you even do?
Confused about who you serve and what they really need from you to make a decision to work with you?
Feeling superior and inferior all at once?
Feeling incompetent about what you do offer because you feel incompetent when it comes to articulating, promoting, or selling it?
Trying to be what you think others want you to be so you can thrive?
Then you’re probably looking for:
Clarity about who you help, how you help them, and how to communicate that
Your gifts and purpose so you can follow your inner calling and feel in flow instead of resistance
The chance to thrive by clearly communicating your needs and gifts
Clear direction, living your life with purpose
The ability to take directed action and get people enthusiastic about your mission and supporting you
It’s not your fault you feel this much confusion.
You’re smart, an overachiever, and probably know literally everything about what you do…
But something I call your Employee Mindset is precisely what’s holding you back. You spent most of your life being the best at what you do. You’ve probably enjoyed good grades, promotions, and raises because of it. Everyone was safe if you were on the job. And you’re probably great at managing people & processes, too.
And because you’re so good, you’ve decided to take this show on the road. Now you’re your own boss and just know everyone needs what you have. But you launch to crickets. You spin your wheels creating content and it feels like it’s all for nothing. Or you quit your job to launch, but now are totally paralyzed when it comes to what you really want to do.
The problem is that Employee Mindset doesn’t translate to success in business at all, because now you need to have Guide Mindset. That Employee Mindset that once helped you thrive is creating a major roadblock in your business.
See, you’ve probably felt cognitive dissonance (discomfort, a feeling that you’re inferior and superior all at once, feeling like your actions don’t match your truth) by thinking you’re still the hero in this story instead of the guide.
And that has made you feel like giving in and polishing up your resume, so you can be the hero (and get paid) once again.
When I finished my parent coaching certification and quit my job as an engineer to launch a business coaching parents, I thought I’d be successful because of my knowledge, skills, and abilities. That’s exactly what had served me as an employee, so wouldn’t it serve me now?
But the truth was that I never felt right promoting my services. Something was just “off.” Sharing about parenting felt judgmental no matter what I said. As I began pursuing my marketing degree, taking copywriting courses, and completing multiple marketing certifications, I realized that I needed to get out of my own way and stop feeling like I had to share about my knowledge and instead spend my time doing what I really wanted to do anyway: become obsessed with your journey.
Then I realized it’s far easier for me to help other people do this than it is for them to do it for themselves, no matter how incredibly empathetic and client-oriented they are. It’s just much easier for someone from the outside, especially someone with intuitive gifts like me, to see you and what you do best AND how you can guide your people on their journey.
Guide Mindset means that instead of being the hero, you lose sleep worrying about your clients’ problems rather than your ability to be the best at what you do. You’re constantly thinking about your people and how you’re going to guide them to where they want to go.
As their guide, you’re able to get into their shoes and understand what they need each moment of their journey, and give it to them!
Once you step into the role of Guide, promoting yourself feels clear and loving. You have exactly what they need, can easily let them know that, and finally feel soo good about your marketing – or inviting them into this journey.
You ARE still amazing and spectacular at what you do. Now it’s time to settle into your role as the teacher and help your people shine.
Are you looking for…
More Free Time
Words That Sell
An Awesome Website
Some of the fun things I can get done for you!
Social Media image templates
Social Media memes
Emails for after someone signs up for your list
Emails for a product launch
Content for a webinar
Extract your coaching process and materials
New WordPress Website
Calendar integration on website
Training on software such as ConvertKit, WordPress, 17 Hats, Acuity, etc.
Online book club setup
Social Media Headers and Setup
Ongoing management – website or social media or email newsletter or all
Newsletter template and suggestions for content
Blog Ghost Writing
Turning writing, videos or audio into products/social media/blogs, etc
Writing scripts for videos
Setup of a tele-summit
Sales Page Copy / Creation
Business card creation
YouTube Channel Setup
Facebook group setup
Setup of your email marketing on ConvertKit or other email marketing services
Basically anything marketing, technology, social media, or website is my area of expertise!
Ok, my Super Soul Model. Ready to get your digital done?
Looking for Brand Clarity? Click to Read More About My Agency Brand Book Process:
As a Marketing Manager, I can really help you with any aspect of drawing people in closer to your brand.
What I most love to do with you is completely uncover clarity about who you are and what you offer, and especially who your people are and what they need.
Some of my clients are completely honest and trusting upfront, and their brand stories come out quickly.
Others need more time to be open to the possibility that what they do best may not match their original vision for how to make a positive impact.
They might have a current passion that’s not quite on board with their overall mission. Once they see it in their marketing material or go out and put it into action, they may turn around and go right back to what we talked about Day One. And that’s totally OK!
My biggest package includes your Brand Book. At the end of our time together it might include:
1. Your Mission
2. Your Values
3. Your Vision
4. Your SWOT Analysis
5. Your Unique Selling Proposition
6. Your Brand Metaphor(s)
7. Your Brand Adjective
8. Your Magic
9. Your Tagline
10. Your Elevator Pitch
11. Your Target Client Bio
12. Your Target Client Aspires to Be
13. Target Client Needs
14. Target Client Pain Points
15. Your Origin Story
16. Your AHA Moment
17. Your Visual Identity (mood board)
18. Typography and Color Palette
19. Web Style Guide
20. Social Media Style Guide
21. Your Gifts & Offerings
22. Your Marketing Plan
23. Your Packages & Pricing
24. Your Strategy
25. Feature / Function / Benefits
26. Your Framework (process + agreement)
27. Your Signature Traffic Builder
28. Your Referral Campaign
29. Your Lead Magnet Plan
30. Your Nurture Series Plan
31. Content Calendar Template & Content Ideas
32. Your Stories
33. Your Product or Services Brand Scripts
34. Your Overall Brand Script
This Brand Book will guide you in everything you create! And because we take a total view of you as a person and your gifts, a lot (if not all ) of it will stick with you as you continue to learn and refine your business.
You’ll also get 2 social media headers and 4 social media templates!
Total Investment: $2,995
(Includes up to 24 hours of my time, knowledge, and expertise per month for 2 months)